First Responder Appreciation Program: A Salute to Our Everyday Heroes Get up to $500 off Your New Vehicle Purchase Only at Whitten Brothers Automotive

Whitten Brothers Automotive proudly honors the bravery and dedication of our first responders. In recognition of your invaluable service, we're delighted to extend exclusive savings on our selection of new Mazda in Richmond and Ashland, Virginia. Whitten Brothers has decided to offer our own $500 discount to all qualifying first responders on their New Vehicle Purchase.

Claiming this discount is as easy as 1,2,3:

  1. Review Your Eligibility:

Emergency Medical Technicians

  1. Emergency medical technician (EMT) - Basic, medium, or advanced
  2. Flight nurse (Transport nurse)
  3. Medical helicopter pilot
  4. Mobile intensive care nurse
  5. National Ski Patrol Member
  6. Paramedic
  7. Pre-Hospital Registered Nurse


  1. Airport fire operations
  2. Commissioner (Fire Dept.)
  3. Engineer
  4. Fire medical officer
  5. Firefighter - career, volunteer, and retired (federal included)
  6. Fire marshal
  7. Helitack
  8. Lieutenant
  9. Past chief
  10. Probationary
  11. Supervisory forestry technician
  12. Wildland firefighter/ prescribed fire burn manager


  1. Animal control officers who are credentialed as a LEO
  2. Assistant chief officer
  3. Auxiliary & reserve sheriff deputy or police officers
  4. Chief officer
  5. Conservation officers
  6. Correctional supply officers
  7. Corrections officers (at either government-run or private / for-profit institutions)
  8. Emergency response team (ERT)
  9. Inmate recovery team (IRT)
  10. Quick response strike team (QRST)
  11. Special emergency response team (SERT)
  12. Courthouse security
  13. Detention officers (at either government-run or private / for-profit institutions)
  14. Family court officers
  15. Fire marshals who are certified law enforcement officers
  16. Fleet reserve
  17. Game warden
  18. Investigator (state or local)
  19. Jailer (at either government-run or private / for-profit institutions)
  20. Juvenile institutional officers (peace officer)
  21. Metro transit police
  22. Park rangers (state)
  23. Parole officers
  24. Patrol officer
  25. Patrol deputy
  26. Police officers (federal, state, and local; campus police) - active & retired
  27. Pretrial services officers (and officer assistants)
  28. Probation officers (and officer assistants)
  29. Railroad police officers
  30. School resource officers
  31. Sheriff's deputy
  32. State troopers
  33. State police inspector
  34. Tribal police
  35. Wildlife officer


  1. Alcohol Tobacco & Firearms (ATF) (All Employees)
  2. Amtrak Police Department
  3. Bureau of Prisons (BOP) (All Employees)
  4. Central Intelligence Agency (CIA) (All Employees)
  5. Customs & Border Patrol (CBP)
  6. Department of Corrections
  7. Department of Defense (for example: Air Force Office of Special Investigations,
  8. Defense Criminal Investigative Service (DCIS), Naval Criminal Investigative Service (NCIS), etc.)
  9. Department of Fish and Gam
  10. Department of Homeland Security (DHS)
  11. Air Marshals
  12. Federal Flight Deck Officer (FFDO)
  13. Federal Protective Service
  14. Transportation Security Administration Agent (with a red shield on their badge ONLY)
  15. Department of Interior
  16. US Park Police
  17. US Park Rangers
  18. Department of Justice (DOJ)
  19. Department of Public Safety
  20. Department of State
  21. Department of the Treasury
  22. District Attorney
  23. Drug Enforcement Agency (DEA) (All Employees)
  24. Federal Bureau of Investigations (FBI) (All Employees)
  25. SSA Assistant Special Agent
  26. US Marshals Service
  27. US Postal Inspectors (Postal Inspectors & Criminal Investigators)
  28. US Secret Service


  1. Fire communications officer
  2. Police or EMS dispatcher
  3. Police compliant officer (911 dispatcher)
  4. Police service representative (LAPD only)
  5. Public safety telecommunicator (PST)
  1. Submit Your Information:
    • Fill out the form below and include which of the above you serve for.
  2. Work with our Sales Advocate to Select your Perfect Vehicle:
    • Then sit back, relax, and let our sales advocate walk you through all of the vehicles we have and find the perfect one for your needs, or let us know which model you want and we will help you get into it!

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Whitten Brothers Mazda 37.5060887, -77.5953618.